New Program

AI Leadership
for Every Level

Three tracks that build the critical thinking, professional judgment, and change leadership your organization needs to lead through AI — from individual contributor to the boardroom.

3 tracks by role

6–8 weeks blended

2 F2F days per track

Request a Proposal Explore the Tracks

AI Essentials

For all professionals

AI-Enabled Leadership

For managers and team leads

AI Strategic Leadership

For senior leaders and executives

AI is transforming work. The question is: are your people ready?

AI-ready teams don't just use tools — they think critically, decide wisely, and lead change. Without that foundation, AI amplifies speed but not judgment. That's the risk your organisation carries.

of workers need reskilling by 2030

of core skills will change by 2030

of leaders face AI skill gaps

Source: WEF Future of Jobs Report 2025

Three tracks, one program

The right depth for every role

Three tracks, each personal, hands-on, and relevant to the role. Built to make your team future-ready.

AI Essentials

For all professionals, every role and level

Builds the critical thinking and decision-making capabilities that determine whether AI enhances professional performance or quietly undermines it. Participants leave with practical systems they apply immediately.

Duration6–8 weeks

Total hours25–28h

Group size12–16

F2F days2

Blended Learning Journey

Week 1

Online modules

AI capabilities, cognitive risks, and reader-aware communication. Start mapping your own tasks.

Week 1

AI practice

Explain an AI-assisted deliverable to a confused colleague (AI). Repeat 2–3 times.

0.5h

Week 2

Classroom Day 1

Map your work. Direct an AI agent. Apply quality checks. Argue both sides of an AI dilemma.

Week 2

Classroom Day 2

Scope for different readers. Build on colleagues’ work. Define your professional standard. Design your iteration system.

Wk 3–5

On the job

Apply your task map. Catch judgment slips. Initiate quality conversations. Run your iteration system.

Wk 3–6

Buddy system

Review each other’s work. Challenge choices. Hold each other accountable.

2.5h

Learning Outcomes

1 Map your work and direct AI where it matters — analyze tasks, identify where AI genuinely improves the work, build an iterative practice of exploring and refining

2 Maintain critical thinking and professional judgment — catch cognitive offloading, hold quality standards regardless of how output was produced

3 Scope and communicate for the person at the other end — keep the reader, the relationship, and context in mind when AI makes fast output easy

4 Collaborate effectively in an AI-augmented environment — work constructively with colleagues when AI changes how work gets done

5 Own your professional development — take responsibility for staying current, maintaining standards, and growing as a professional

AI-Enabled Leadership

For managers and team leads

Builds the critical thinking, decision-making, and coaching capabilities required to lead a team through a transition that keeps accelerating. Includes personal coaching and AI conversation practice.

Duration8 weeks

Total hours30–35h

Group size12–16

F2F days2 + coaching

Blended Learning Journey

Week 1

Online modules

AI adoption dynamics, cognitive offloading risks, team-level implications. Map your team’s AI landscape.

Week 1

AI practice

Coach a team member through an AI adoption conversation (AI). Repeat 2–3 times.

Week 2

Classroom Day 1

Map your team’s work. Diagnose adoption patterns. Practice coaching conversations. Build psychological safety.

Week 2

Classroom Day 2

Redesign team workflows. Navigate resistance. Build your AI Leadership Action Plan.

Wk 3–5

On the job

Run team experiments. Coach AI adoption. Iterate on redesigned processes.

Wk 3–6

Buddy system

Share leadership dilemmas. Challenge assumptions. Review coaching approaches.

2.5h

Wk 4, 6

1-on-1 coaching

Personal leadership challenges. Refine your approach with an executive coach.

Learning Outcomes

1 Map your team’s work and read AI adoption dynamics — see where AI can improve team outcomes and where it risks undermining quality

2 Lead change and navigate resistance — guide your team through a transition that keeps accelerating

3 Create psychological safety for experimentation — build an environment where people explore AI honestly

4 Redesign teamwork iteratively — restructure team processes so AI genuinely improves the work

5 Develop your people and yourself as an AI-era leader — coach team members, build an AI Leadership Action Plan

AI Strategic Leadership

For senior leaders, executives, directors

Develops the strategic judgment, communication ability, and personal integrity to lead an organization’s AI transformation — balancing ambition with care, speed with organizational health.

Duration8 weeks

Total hours30–36h

Group size8–12

F2F days2 + exec coaching

Blended Learning Journey

Week 1

Online modules

Strategic AI landscape, organizational capability mapping, governance frameworks.

Week 1

AI practice

Communicate an AI strategy direction to a skeptical board member (AI). Repeat 2–3 times.

Week 2

Classroom Day 1

Map organizational capabilities. Make strategic AI decisions. Calibrate organizational confidence.

Week 2

Classroom Day 2

Design governance frameworks. Communicate direction. Build your strategic AI roadmap.

Wk 3–5

On the job

Implement governance experiments. Communicate direction. Surface blind spots.

Wk 3–6

Peer learning

Share strategic dilemmas. Challenge assumptions. Review organizational approaches.

2.5h

Wk 4, 6

Exec coaching

Strategic leadership challenges. Refine your approach with an executive coach.

Learning Outcomes

1 Map organizational capabilities and make strategic AI decisions — based on judgment, not hype

2 Communicate direction and bring the organization along — articulate an AI direction that moves people

3 Design governance that enables experimentation within boundaries — protect while innovating

4 Surface blind spots and calibrate organizational confidence — know what you don’t know

5 Lead with integrity and build an organization that keeps adapting — hold the tension between ambition and care

Impact

What changes after the program

For Individuals

Concrete skills in working effectively with AI
Stronger critical thinking and professional judgment
Metacognitive awareness
A personal iteration system for ongoing development

For Teams

Shared standards for AI-assisted work quality
Higher and more responsible AI adoption
Honest feedback culture around AI output
Redesigned work processes that improve quality

For the Organization

Responsible AI adoption across the entire workforce
Coherent strategy connected to operations
Reduced compliance and quality risk
A workforce and leadership team that keeps adapting

At a glance

Compare the three tracks

	Track A: AI Essentials	Track B: AI-Enabled Leadership	Track C: AI Strategic Leadership
Audience	All professionals	Managers and team leads	Senior leaders, executives, directors
Duration	6–8 weeks blended	8 weeks blended	8 weeks blended
Total hours	25–28 hours	30–35 hours	30–36 hours
Coaching	—	2 × 1-on-1 coaching	2 × executive coaching
Group size	12–16 participants	12–16 participants	8–12 participants
Key focus	Critical thinking, judgment, reader-aware communication	Change leadership, team coaching, work redesign	Strategic decision-making, governance, communication
Language	English, Dutch, German	English, Dutch, German	English, Dutch, German

Shared structure

Wake Up. Grow Up. Show Up.

All three tracks follow the same phased architecture — adapted to each audience’s depth and scope.

Wake Up

Week 1–2 · F2F Day 1 + online

Awareness, mapping, and professional foundation. Participants confront the reality of their work, their team, or their organization in the context of AI — and establish a baseline.

Grow Up

Week 3–5 · F2F Day 2 + practice

Skills in action. Intensive practice of critical thinking, communication, collaboration, coaching, or strategic decision-making — depending on the track.

Show Up

Week 6–8 · Application + reflection

Application and ownership. Participants execute their plans in real work, anchor new behaviors, and build systems that sustain growth as AI continues to evolve.

Learning philosophy

How we design differently

Person-centered, not tool-centered

This is a human development program in an AI context. We develop the person — their judgment, their standards, their professional identity.

Practice over theory

Participants work on real tasks from their own work. Knowledge is delivered online; classroom time is for skills and behavior change.

Professional identity at the core

AI changes what professionals do, not who they are. We help people strengthen what makes them irreplaceable.

Iterative by design

Not a one-time event. Participants build a practice of continuously mapping new AI capabilities to their work and growing with the technology.

Our vision

When human creativity meets AI literacy, teams can innovate faster, solve problems smarter, and turn insights into impact.

— Camiel Gielkens, CEO, Schouten Company

Practice, not theory.

Every exercise connects to real work. Participants leave with systems they apply immediately — not frameworks they forget.

How it works

Learn online. Practice in person.

Theory happens digitally, at your own pace. Classroom days focus on real skills, real conversations, and lasting behavior change.

Adaptive Learning

Online modules delivering AI knowledge — short, applied, at your own pace

F2F

Training Sessions

2 face-to-face days for skills, behavior, and metacognition

On the Job

Real work assignments with evidence upload

P2P

Buddy System

Mutual accountability and honest feedback with a learning partner

AI Avatar Practice

Conversation practice with an AI role — repeatable, safe, debrief-focused

Ready to develop your organization’s AI capability?

Share your context and ambitions. We’ll design a proposal that fits your roles, your industry, and your scale.

Request a Proposal Download Program Overview

Solutions

Training

Industry

Read the case:

AI Leadership
for Every Level

AI is transforming work. The question is: are your people ready?

The right depth for every role

AI Essentials

Blended Learning Journey

Learning Outcomes

AI-Enabled Leadership

Blended Learning Journey

Learning Outcomes

AI Strategic Leadership

Blended Learning Journey

Learning Outcomes

What changes after the program

For Individuals

For Teams

For the Organization

Compare the three tracks

Wake Up. Grow Up. Show Up.

How we design differently

Person-centered, not tool-centered

Practice over theory

Professional identity at the core

Iterative by design

Learn online. Practice in person.

Ready to develop your organization’s AI capability?

Learning changes

Solutions

Training

Industry

Read the case:

AI Leadershipfor Every Level

AI is transforming work. The question is: are your people ready?

The right depth for every role

AI Essentials

Blended Learning Journey

Learning Outcomes

AI-Enabled Leadership

Blended Learning Journey

Learning Outcomes

AI Strategic Leadership

Blended Learning Journey

Learning Outcomes

What changes after the program

For Individuals

For Teams

For the Organization

Compare the three tracks

Wake Up. Grow Up. Show Up.

How we design differently

Person-centered, not tool-centered

Practice over theory

Professional identity at the core

Iterative by design

Learn online. Practice in person.

Ready to develop your organization’s AI capability?

Learning changes

AI Leadership
for Every Level